LUNOS is a specialist trade mark 2022
For the sixth time, LUNOS has been chosen as the specialist trade brand of the year.
With this special award, the Plus X Award recognises the brands that have made a special contribution to the partnership with the trade and the craft.
The awards for specialised trade brand and specialised trade brand of the year are not based on the judgement of a jury of experts, as is usually the case, but on a Germany-wide survey for which the Plus X Award and its partner media call on the specialised trade and the specialised trade to vote for their favourite brands.
The importance of the specialised trade and the trade is greater today than ever before. "It is important that the industry understands to protect and support exactly these sales channels already out of its own interest," says Plus X Award President Donat Brandt. The partnership-based cooperation between manufacturers and trade or crafts is becoming increasingly important - also in order to be able to satisfy customers. "The awards for the best specialised trade brand and the best specialised craft brand in particular show that the company managements of the award-winning brands have understood this value and that their sales managements also work very responsibly and in partnership with the trade and craft", emphasises Donat Brandt.